Digital marketing services
Meliór Clinics is a medical aesthetics business, specialising in non-surgical facial aesthetic procedures and skin care. Established in 2006 the business has experienced excellent growth, in part due to their online marketing activity.
Keen to continue this growth and explore new avenues for development, Meliór Clinics approached us to bring some fresh thinking to their website and digital marketing.
We provide ongoing strategic support to Meliór Clinics. Initially we carried out a full review of their website and other digital marketing activities to provide them with a ‘fix list’ to resolve the small issues which had crept in over the years.
Beyond the fix list, we provide monthly management reporting on their key performance indicators, manage their SEO and CRO activity, alongside content marketing support and ongoing recommendations for website improvements.
Just one of our initial fix points for Meliór Clinics’ website was a correction on their contact form. As a result of this they immediately started to receive approximately 30 extra customer enquiries per month, a significant improvement.
We’re continuing to recommend developments for their website, particularly the all-important mobile phone experience.
Through an ongoing process of testing, analyzing and improving we are boosting their presence in search engines for their key search terms, and increasing the conversions for visitors landing on any of their online property.
We’re working with them to increase engagement through their content marketing, including their blog, social media and email marketing, to nurture existing clients and welcome new ones.